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This training was originally offered in a semester format in 2016.
In today’s world, newspaper ads and Wayside Pulpit signs are no longer enough to share the message of liberal religion. Yet. messaging is more important then ever!
The UUA Outreach team (from a few years ago) offers tips, tools and exercises to help extend the outreach of your congregation!

Why Reach Out?

The landscape of religion in America is changing.  What does this mean for your faith community?

Designing the User Experience I: Understanding visitors

Design the church experience and membership journey from a non-member perspective.

Designing in the User Experience II: Branding and communications

Learn how to effectively communicate with potential UUs.

Websites and Social Media

Evaluate your congregation’s existing online presence, and decide on future steps for its website, and social media strategies.

Outreach Events and Getting Started

Identify key events that your congregation could do to promote your values in the community and provide entry points into the life of your congregation.

Emerging ministries

Inspiration for new and creative ministries.

Carey McDonaldCarey McDonald is the UUA’s Executive Vice President, helping to lead the organization in fulfilling its mission and overseeing staff operations. He previously served as the UUA’s Outreach Director Carey is a seventh generation Unitarian Universalist and a member of First Parish in Malden, MA and the First Unitarian Universalist Church of Columbus, Ohio.



The Rev. Sarah Gibb MillspaughThe Rev. Sarah Gibb Millspaugh serves the UUA’s Pacific Western Region as Congregational Life staff.  A graduate of Harvard Divinity School, Sarah has previously served the UUA as Outreach Associate for Digital Ministries, Adult Programs Director, Outreach Coordinator for Our Whole Lives, and Youth Programs Specialist. 

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